With summer fastly approaching and knowing the sad truth that a massive 68% of women aged 18-44 in the UK don't enjoy shopping for swimwear*. We have pulled a mini guide on how to make your shopping experience more enjoyable.
What To Look For In Bikinis For Bigger Busts
What To Look For In Bikinis For Smaller Busts
*All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 4,432 adults, 1,030 of which were females aged 18-44. Fieldwork was undertaken between 8th - 12th July 2022. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).
Digital PR & Content Manager at Boux Avenue