Selling Fast - Trending Lingerie Styles This Valentine's

07 February 2023

It is exactly 1 week to Valentine's! For all those last minute buyers out there, here are the trending lingerie styles that you may want to buy before they are gone.

Being the UK's leading lingerie expert, we know a thing or two about creating best sellers, and sell out sets. Our latest Valentine's collection has been applaud with great success with the Lotti set selling every 12 minutes and almost sold out. So what are the other trends and styles people have been buying into, for the most Romantic day of the year.

Leg Harnesses

Leg harnesses are taking the lingerie world by storm and have dominated in sales for Boux Avenue. It is no surprise as google search trends has shown an 83% increase in interest since January 14th in leg harness search terms. Since the 19th January, here at Boux we have sold on average 1 leg harness every 20 minutes. It is no shock then that the Khloe leg harness actually sold out in under 3 weeks online!!! Don't worry you can still purchase the Khloe leg harness in one of Boux's 28 stores, or go with the more feminine delicate Lexey design, if you are wanting to hop onto the biggest lingerie trend.

Lingerie as Outerwear

We know lingerie as outerwear, has been a trend for the last couple of years but it looks like it is not going anywhere. It is not just celebrities who love to wear their lingerie fits when going to an event, or dinner, but the UK are loving the worn to be seen trend as well. In Boux's Valentine's collection Lylah, Rubie and Alette (Longline Basque Bras), have continually been in Boux's top sellers since 19th January, when the collection fully launched. You may want to hurry though as stock is running low on these styles, and due to be sold out by Valentine's.

Google search trends show the following for average monthly search results:

Lingerie Tops - 590
Corset Lingerie Top - 109
Underwear as Outerwear - 170

Glam Nightwear

It seems it is not just lingerie everyone is snapping up for Valentine's but glam nightwear as well. You may have spotted a certain BGT Judge wearing Boux's Maisie Contrast Chemise. That is not Boux's only success, the Lylah Cami set has also sold out online, with the Chemise version still available. We have pulled together our top Glam Nightwear picks below!