Boux Avenue the UK's leading lingerie and nightwear brand recently sent out a survey to their customers and discovered that EVERYONE wanted to receive nightwear as a gift this Christmas!
In the recent survey where 368 customers took part, Boux Avenue discovered that 100% of the female customers were planning on buying nightwear this Christmas. When asked if they would like to receive nightwear as a present this Christmas, a staggering 100% answered with YES! It is no surprise then that over the Black Friday Period Boux Avenue's PJs in a Bag were selling every minute, with a high demand of customers wanting PJs this Christmas!
In the survey Boux also discovered that the three main factors customers are looking for when buying nightwear is comfort, quality and style. Which is why it was a positive result to see around 91% of customers choosing Boux Avenue over other high street bands for where they will be buying their nightwear from this Christmas!
Below are some of the best nightwear pieces we have on available. With 30% off all nightwear, and pjs in a bag on offer with buy one get one half price, you may want to buy these asap!
Comfort - For all those Cosy Feels
- BACK IN STOCK AFTER POPULAR DEMAND - Borg sweatshirt top and shorts set - Silver Was £35.00, Now £24.50
Quality - 5 Star Rating Nightwear
The Most Stylish Nightwear Around
- Isabella zebra velvet flock chemise - Black - Was £32.00, Now £22.40, pair with the matching Isabella zebra velvet flock robe - Black - Was £45.00, Now £31.50
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Link to high res images: https://boux-avenue.prowly.com/presskits/nightwear
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